How can you discover unmet needs? AI and advanced analytics can help

Learn how you can use AI-based methods and advanced analytics to discover unmet needs for your technologies or products.
Sources for technology and business insights explained, part 2/7: Market analyses

Market analyses help you map out technology or business areas, find applications for technologies, and discover the sectors in which a company operates.
How to check the plausibility of a market estimate

Do you ever wonder how the numbers in market estimates come about? Here we show you a simple method for doing back-of-the-envelope market size estimates.
How to find niche markets for new technologies

For bringing a new technology to market, it is often better to start with a niche market. See how Mergeflow helps you discover such niche markets.
How to use market estimates to structure a tech field

How can you analyze the market for something as abstract as ‘smart city’? We show you how, using Mergeflow’s Market Data tool.